Marketing Communications with Public Relations BA (Hons)
Course Overview - Marketing Communications with Public Relations BA (Hons)
Marketing communications and PR are interconnected. This course will not only teach you the skills to attract customers to achieve business goals but also how to tell a brands story engaging with the media, influencers and the public.
Why study BA (Hons) Marketing Communications with Public Relations at BU?
• Develop your professional skillset in strategic public relations management, crisis communications, influencer relations and events management
• Learn through developing campaigns and projects in response to live industry briefs ...
Marketing communications and PR are interconnected. This course will not only teach you the skills to attract customers to achieve business goals but also how to tell a brands story engaging with the media, influencers and the public.<br/><br/><strong>Why study BA (Hons) Marketing Communications with Public Relations at BU?</strong><br/>• Develop your professional skillset in strategic public relations management, crisis communications, influencer relations and events management<br/><br/><br/><br/>• Learn through developing campaigns and projects in response to live industry briefs and co-create academic and professional research with staff including consultancy projects for clients<br/><br/><br/><br/>• Learn from expert tutors and industry professionals who deliver guest lectures and workshops every year<br/><br/><br/><br/>• Tailor your degree to suit you, with the opportunity to move across our Marketing Communications courses at the end of your first year and select from a range of option units in your final year<br/><br/><br/><br/>• Gain real world experience during your placement year and discover our network of employers including Walt Disney Studios, Warner Brothers, and Liverpool FC.<br/><br/>
Course Information
1 option available
Some courses vary and have tailored teaching options, select a course option below.
Course Details
Information
Study Mode
Sandwich
Duration
4 Years
Start Date
21/09/2026
Campus
Main Site
Application Details
14 January
Application deadline
Provider Details
Codes/info
Course Code
N594
Institution Code
B50
Points of Entry
Year 1, Year 2, Year 4
Entry Requirements
UCAS Tariff
104
120
104 - 120 UCAS tariff points including a minimum of 2 A-levels or equivalent
Scottish Higher
104 - 120 tariff points from a minimum of four Scottish Highers
Access to HE Diploma
102 - 118 UCAS tariff points with any combination of Distinction, Merit, Pass grades
International Baccalaureate Diploma Programme
28
31
28 - 31 points
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)
DMM
112 tariff points
GCSE/National 4/National 5
GCSE English Language or English Literature and Mathematics grade 4 (or grade C in the old grading system). We also accept iGCSEs, Key Skills and Functional Skills and other qualifications at Level 2 of the National Qualifications Framework.
Pearson BTEC Extended Diploma (QCF)
We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff.
Pearson BTEC Level 3 National Diploma (first teaching from September 2016)
D*D
104 tariff points
OCR Cambridge Technical Diploma
D*D
104 tariff points
OCR Cambridge Technical Extended Diploma
DMM
112 tariff points
Scottish Advanced Higher
104 - 120 UCAS tariff points from a minimum of two Scottish Advanced Highers.
Extended Project
Accepted as part of the overall tariff but it must be accompanied by 2 A-levels or equivalent
Pearson BTEC Subsidiary Diploma (QCF)
We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff.
OCR Cambridge Technical Introductory Diploma
Accepted as part of the overall tariff but it must be accompanied by an A-level or equivalent
Pearson BTEC 90-Credit Diploma (QCF)
We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff
Pearson BTEC Level 3 National Foundation Diploma (first teaching from September 2016)
We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff
OCR Cambridge Technical Subsidiary Diploma
Accepted as part of the overall tariff but it must be accompanied by an A-level or equivalent
A level
104–120 UCAS tariff points from a minimum of two A-levels.
T Level
M
120 UCAS tariff points
Welsh Baccalaureate - Advanced Skills Challenge Certificate (last awarded Summer 2024)
We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff.
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